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The State of Financial Wellbeing: Retail Outlook, 2025

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Financial stress has become the dominant concern for the retail workforce, and the gap between money worries and any other wellbeing issue has widened by a shocking 59% since 2021. This intense pressure is actively driving staff away, as 46% of retail workers would move to another employer for better financial support.

The most pioneering retailers are moving beyond short-term fixes and are strategically embracing the "Cost of Life" concept. This holistic approach recognises that wellbeing is an outcome of good work, not just an afterthought, and focuses on helping colleagues build lasting financial resilience and optimism.

The report shows how this model - which includes tangible benefits like flexible pay, accessible savings, and fair credit products - can be measured and used to drive genuine business results.

Inside you will find:

  • Case studies from inclusive leaders in retail like River Island, Poundland, and Wincanton
  • A four-point Finwell Action Plan for retail focusing on line managers, effective education, savings, and an Employee-driven Finwell Proposition (EFP)

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